Front page - Wout Arets

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Nice to meet you

My name is Wout and I work as an independent creative. I love to spot opportunities, think up new ideas and develop them into brands, campaigns, ventures, services and products that are cultural relevant, digitally focused, honest and smart.

People I’ve worked with tell me I have an entrepreneurial and curious mindset, thinking and working at a fast pace. An experienced creative, full of energy and a pretty decent guy to have around.

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#1

Stedelijk X

A social and influencer campaign for the Stedelijk Museum

The Stedelijk Museum invited six well known Amsterdammers to design their own audio tour and opening event. The successful first edition was followed up by two more rounds of invitations.

🏆 Silver Spinaward Winner for Content

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The Stedelijk Museum invited six well known Amsterdammers to design their own audio tour and opening event. The successful first edition was followed up by two more rounds of invitations.

🏆 Silver Spinaward Winner for Content

#2

Modern entrepreneurs think sustainable

A digital campaign for Eneco Business

The Check – where entrepreneurs discover to what degree sustainability is on their mind. They find out if they’re a starter, a go-getter or a front runner. Eneco inspires them with an entrepreneur who’s one step ahead.

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The Check – where entrepreneurs discover to what degree sustainability is on their mind. They find out if they’re a starter, a go-getter or a front runner. Eneco inspires them with an entrepreneur who’s one step ahead.

#3

What does opera feel like?

Video content for the National Opera

The Dutch National Opera invited a blind opera fan backstage to showcase all the craftsmanship, love and level of detail that go into their world class productions.

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The Dutch National Opera invited a blind opera fan backstage to showcase all the craftsmanship, love and level of detail that go into their world class productions.

#4

Wundernacht, a surprise night out

A side project turned into start-up

Bored of going to the same restaurants or events? When you booked a Wundernacht you had now idea what your night out would look like. From idea to prototype to investment to pulling the plug.

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Bored of going to the same restaurants or events? When you booked a Wundernacht you had now idea what your night out would look like. From idea to prototype to investment to pulling the plug.

#5

Investing for people

A digital campaign for Triodos Bank

In today’s investment industry bots and algorithms decide what happens with your investment money. Triodos wants you to prove that you’re not a robot before you start investing.

🏆 Webby Award Winner for Website

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A digital campaign for Triodos Bank

In today’s investment industry bots and algorithms decide what happens with your investment money. Triodos wants you to prove that you’re not a robot before you start investing.

🏆 Webby Award Winner for Website

#6

You don’t want to save the climate for 43%

An activation campaign for WeShare

There’s only one way to launch Berlin’s first 100% electrical car sharing service. Showing people it doesn’t make sense not doing it for the full 100%. On the streets and their social media.

#7

Binging art house in your onesie

An awareness campaign for Picl

On streaming service Picl you can watch the latest arthouse gems straight from your couch. In this social campaign, we combined high culture with utter laziness – the best of both worlds. Promoted online on Instagram and Facebook and offline in theaters.

#8

Connected Movement

A brand story and identity for DCSA

DCSA transforms the container shipping industry – so we gave them a rebranding to match this challenging mission. Enjoy their brand new brand story.

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DCSA transforms the container shipping industry – so we gave them a rebranding to match this challenging mission. Enjoy their brand new brand story.

#9

The Pop Up Agency

The most craziest thing I've ever done

During my studies at Hyper Island in Stockholm, I co-founded The Pop Up Agency. With this nomad agency we toured the world. Fifteen clients in fifteen weeks in fifteen different countries. From London to Singapore, from Shanghai to New York and from Los Angeles to Stockholm.

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Watch documentary

During my studies at Hyper Island in Stockholm, I co-founded The Pop Up Agency. With this nomad agency we toured the world. Fifteen clients in fifteen weeks in fifteen different countries. From London to Singapore, from Shanghai to New York and from Los Angeles to Stockholm.

#10

Can't get enough?

Lucky you, there's more!

VR easter eggs for Hema, Blendle explained in 15 seconds, thinking inside the box for Wardians, a Deepfake video for The Persgroep, introducing Yellowbag and my debute on national TV with ‘Secret Santa for everybody’.

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VR easter eggs for Hema, Blendle explained in 15 seconds, thinking inside the box for Wardians, a Deepfake video for The Persgroep, introducing Yellowbag and my debute on national TV with ‘Secret Santa for everybody’.

Instagram course Instagram course Instagram course Instagram course Instagram course Instagram course Instagram course Instagram course Instagram course

Make Ideas Happen

I’ve designed an Instagram course. A mix of my favorite methods and tools that I use for my creative process and mindset. The course has 42 lessons, divided over six chapters. That sounds like a lot. Don’t worry, all videos are between 1 and 5 minutes short. A total of 80 minutes.

It is about spotting opportunities, generating ideas. But also finding your winning idea and bring it to the next level. Along the way I’ll address topics like mindset, reflection, post-its, success, failure and more.

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Check the course

Clients Clients Clients Clients Clients Clients Clients Clients Clients

A variety of brands, agencies, start-ups and cultural institutions

ACHTUNG! mcgarrybowen, Kraftwerk, Boomerang Create, QiOnly, Heldergroen, We Are First, Khanna / Reidinga / Faralley / Lebon, Tosti Creative, MPG Today, Buutvrij for Life, Egotribe, Dawn, Johnny Wonder, MediaMonks, TBWA, Hasan & Partners, Storyboard, Chunk!

Picl, Dutch National Opera and Ballet, Sit & Heat, DCSA, Wardians and Communication museum The Hague.

Contact Contact Contact Contact Contact Contact Contact Contact Contact

E-mail, whatsapp or call if you want to work with me or grab a coffee.

+31 6 50 475 734 / woutarets [a] gmail.com

Instagram / LinkedIn / Vimeo